Tim McGraw Signs On To Launch His Own Men’s Fragrance

 

Tim McGraw is the latest star to jump on the fragrance bandwagon.  Tim signed on with Coty to launch his yet unnamed men’s fragrance which is due for launch in North America next summer in hopes to “capture his rugged, stylish demeanor.”

Tim said of his new venture: “Creating my own fragrance is an exciting new endeavor for me. Coty has a great creative and marketing team, one of the best in the industry and I’m looking forward to working with them.”

Coty Inc. CEO, Bernd Beetz said “Tim McGraw’s authentic and spirited personality make him the ideal partner for a new fragrance, Just as Tim has delivered 30 number one hits and sold over 36 million albums to date, we anticipate a blockbuster fragrance for both his fans and the beauty industry. We are very excited about our latest celebrity collaboration and look forward to a successful and sustained partnership.”

Go Tim!