Penelope Cruz is giving fur the cold shoulder in a new ad campaign for PETA.

The super sexy 37-year-old will appear on a 70-foot billboard that will debut near New York City’s Penn Station today, Wednesday, February 1.

PETA’s Senior VP Lisa Lange says:

“Penelope has appeared on every ‘best-dressed’ list in the world, and the one thing you’ll never see her wearing is fur.  PETA couldn’t ask for a more fitting emblem of the modern, glamorous woman who knows that there’s nothing more beautiful than a woman who has a look that kills without anyone having to die for it.”


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